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In retail, a 360-view of the customer and exceptional customer experience is essential. As well as enhancing B2C businesses, the right CRM platform can track and visualise B2B customers across every channel and empower associates with the insights they need to enrich and improve your most valuable relationships. This can be achieved on the Salesforce platform, using the right blend of Marketing, eCommerce, Sales and Service tools.

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At Alicorn, we can help you understand which tools will work for your business and how your employees can adopt this new technology.

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